Support Questions:What are custom variables, and how can I add them to my creative URL
From HasOffers
The Custom Variables feature will need to be enabled on the offer. Enabling this feature will require you to include {params} in the offer URL. Params is used to pass custom variables from an affiliate through a tracking link and to the offer. For example, the params can redirect the potential lead to a different version of the landing page or pre-populate the offer landing page with unique information. Example Offer URL with params included:
http://www.OfferSite.com/index.php?{params}
All custom variables need to be encoded so that it they are one string and set as the variable of params when generating a tracking link. You can enable this by selecting enable in the drop down menu under the tracking section when creating or editing an offer. The wizard when generating a tracking link with extra variables does the encoding automatically. If an affiliate wanted to pre-populate the first name of a user in the advertiser’s offer and the advertiser has the offer setup to read the extra variable of “firstname” that the affiliate is passing, then the affiliate would use the Custom Variables option when generating a tracking link and specify “firstname” as the variable with a sample value of “Joe”. The wizard will automatically encode this information and append it at the end of the tracking link. Custom Variables are any additional variables you want to pass into your creative url. Below is the tracking link that specifies firstname equals Joe:
http://demo.stage-go2jump.org/aff_c?offer_id=1&aff_id=7¶ms=%2526firstname%253DJoe
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