Today we officially announced Mobile App Tracking™, one simple dashboard for tracking mobile app installs. Some of our smartest customers turned us on to the idea while trying to work with multiple ad networks and having no way to determine the value of their traffic. So we tackled the problem of tracking users in mobile environments and through app store experiences so that customers could track app installs back to traffic sources (ad network or affiliate).
Mobile App Tracking™ relies on the same core ad serving technology as HasOffers but provides a single tracking SDK that is integrated with every major Ad Network. This platform greatly simplifies the process of tracking mobile apps. It is our hope that it becomes a standard for tracking app installs as this new market continues to grow ferociously.
“I couldn’t be prouder of our team,” said our CEO, Lucas Brown. “They put in so many extra hours into making this thing happen. We were able to quickly push it live before anyone else has really addressed the issue, and I can’t tell you how excited I am to see mobile app tracking take off.” Learn more about the team behind Mobile App Tracking.
Please check out the new website and explanation video by visiting http://www.MobileAppTracking.
Read today’s Press Release on Mobile App Tracking.
Catch up on the technical side of mobile app tracking in today’s blog post:
Tracking Mobile App Installs for Android
