Unbundling: The Multi-App Movement

Over the past six months several prominent organizations have unbundled their flagship app, opting alternatively for a portfolio of smaller, specialized apps. With the rising cost of user acquisition and the hyper-competitive mobile app ecosystem, breaking an app apart and … Continued

Event Recap: Casual Connect 2014

San Francisco feels like an appropriate setting for this event given its history with the gold rush. Maybe the main actors at Casual Connect aren’t as rugged as the forty-niners* that rolled through a century and a half ago but … Continued