If you’re already leveraging HasOffers, or still just thinking about it, you know it’s the leading solution to help accurately attribute and reconcile conversions generated by performance marketing campaigns. HasOffers features dozens of options to help make the most of … Continued
Whether you are just starting to dip your feet into the mobile marketing pool or have been swimming in it for quite some time, it’s always refreshing to take a look back at the basics to see if you’re heading … Continued
For small businesses looking to compete on the Internet, affiliate marketing represents an efficient and effective method for boosting traffic and increasing revenue. Unlike traditional methods, affiliate marketing (in theory) provides the opportunity to ensure a return on investment for … Continued
Ever wonder what it takes to manage a successful affiliate marketing program or execute a successful performance marketing campaign? I had a chance to talk with Sarah Bundy, an affiliate marketing manager and industry veteran to talk about performance marketing. … Continued
Ways to Recruit Affiliates. It’s time for Part Eight of the Affiliate Marketing for your Business blog series. This is your comprehensive resource for everything related to affiliate programs. We began this journey with intro material and have worked our … Continued
How to Make Sure Your Affiliates Don’t Damage Your Brand. Affiliate programs are one of the single greatest ways to connect with customers you’re not currently reaching through other advertising mediums. In case you’re thinking about starting an affiliate program, … Continued
Can you believe it? We’re already to Part Seven of the Affiliate Marketing for your Business series. In this series, we’re covering the introductory fundamentals to the advanced concepts of affiliate programs that your business will benefit from. Since there is a wealth of information forthcoming, I encourage you to either bookmark this page or sign up for our newsletter so you stay up to date and ahead of the competition.
If this is your first time joining us, welcome and please feel free to check out the previous posts from this series:
- Part 1: an introduction to affiliate programs and who the key players are.
- Part 2, discussed affiliate offers, payouts and how to structure affiliate programs.
- Part 3, presented affiliates; their roles, thought processes and vocabulary.
- Part 4, featured affiliate offers; what they are, how they work and creatives.
- Part 5, was all about tracking URLs; variables, parameters and other features.
- Part 6, broke down how affiliates plan their website, perform research, audience targeting, content development and mediums they use to drive traffic.
These last few posts have focused on affiliates, getting to know them and how they operate their businesses. In this post, we are going to use that information as a foundation for what your program can offer to attract, retain and increase the amount of affiliates promoting your offers.
Are you preventing Affiliate Fraud? Preventing and identifying fraud can be complicated without understanding all the tracking and fraud features provided by HasOffers. While we do provide affiliate profile and activity fraud monitoring, these are the tracking features that will … Continued
Affiliate planning, research, targeting and traffic. It’s here, Part six of the Affiliate Marketing for your Business series, where we’re learning everything from basic to advance concepts for affiliate programs. I encourage you to bookmark this page or sign up … Continued
Variables and Parameters for your Tracking URLs. Part five of the Affiliate Marketing for your Business series is here! Previously, we covered the basics and now we’re starting to dive into more of the advanced concepts of getting an affiliate … Continued