When people refer to an API-centric web application, they usually mean that most if not all of the functionality within the app is executed through API calls. That means each system like your databases and your front end application can … Continue
Why Google Analytics won’t work for tracking affiliate marketing. More and more advertisers are starting to increase advertising spend with affiliate marketing. However, they are relying on Google Analytics to track conversions. While this is a great way to reconcile … Continue
Are you preventing Affiliate Fraud? Preventing and identifying fraud can be complicated without understanding all the tracking and fraud features provided by HasOffers. While we do provide affiliate profile and activity fraud monitoring, these are the tracking features that will … Continue
Are you getting the most out of your Affiliate Program? Many clients are too anxious to get their affiliate program setup and running that they miss out on a lot of awesome features that will make their network better and … Continue
The best way for an advertiser to share thousands of products with comparison shopping sites, marketplaces, and other affiliates is to provide them with an affiliate data feed. This feed is a file that contains specific information about their products … Continue
Many of you have seen or heard about our new platform for tracking mobile app installs called, you guessed it – Mobile App Tracking, and it just so happens our actual hello world is today. You can check a new … Continue
Integrating Google Analytics with Affiliate Tracking Software. Most advertisers rely on Google Analytics, so why not integrate affiliate tracking and performance advertising campaigns with Google Analytics to provide additional insight as well as a platform for channel comparison. This type … Continue
Affiliate marketing is international, is your tracking software? What do Brazil, Germany, Israel, Spain, Sweden, and Turkey have in common? We’ve helped clients in these countries build successful affiliate networks. Some of these programs simply target users in countries with … Continue
Recently an affiliate of a network using HasOffers wrote a blog post about our links not being friendly for social media sites like Facebook. The exciting part is that we actually know a few things about posting links on these … Continue
Last week I had the privilege of sitting in on a discussion hosted by the Performance Marketing Association (PMA), regarding the recent FTC’s “Do Not Track” Proposal. I was very impressed by the number of experienced and articulate individuals present … Continue